Prepare for ESEF Maakindustrie 2024

Thank you for attending ESEF Maakindustrie as an exhibitor. Through your account manager at Jaarbeurs you will receive an email containing unique login details for MyJaarbeurs.

What is MyJaarbeurs?
MyJaarbeurs allows you to prepare your participation quickly and efficiently. In MyJaarbeurs you will find everything you need to prepare for your trade show in the form of a checklist. You will find information on set-up and breakdown, the event platform and the web shop. Really take some time to go through all the steps to make sure you don’t overlook anything and together we will ensure a successful trade show.

Tip 1: Put important deadlines in your calendar. Be sure to check the deadline for orders in the web shop. If the deadline passes, a late order fee of 25% is charged on top of the price. A shame, right?

Tip 2: Share set-up and take-down information with colleagues/suppliers/stand builder: route & accessibility, set-up and take-down processes, times and tickets.

Tip 3: Don’t forget to print your set-up and tear-down passes and parking passes.

Tip 4: Deliver your extra promotional items so that this is shared with visitors in time.

Do you have questions about your login information and/or MyJaarbeurs? The staff at Exhibitor Service will be happy to help you!

Exhibitor Service
Tel.:+31 (0)30 295 29 99
or service@jaarbeurs.nl


Construction dates and times:
Sunday, March 10: 7 am to 10 pm
Monday, March 11: 7 am to 5 pm

Furnishing day standard stand construction:
Monday, March 11: 1 pm to 5 pm


Dismantling dates and times:
Saturday, March 16: 7 am to 5 pm
Sunday, March 17: 7 am to 5 pm
Monday, March 18: 7 am to 5 pm

Dismantling day standard stand construction:
Friday, March 15: 5 pm to 10 pm


Exhibitors opening hours:

Tuesday, March 12: 8 am to 7 pm
Wednesday, March 13: 8 am to 9 pm
Thursday, March 14: 8 am to 7 pm
Friday, March 15: 8 am to breakdown



Visitors opening hours:

Tuesday, March 12: 10 am to 6 pm
Wednesday, March 13: 10 am to 8 pm
Thursday, March 14: 10 am to 6 pm
Friday, March 15: 10 am to 5 pm


Get in touch with visitors through the event platform

The event platform is the perfect opportunity to stay in touch with visitors. Before, during and after ESEF Maakindustrie. Visitors here are looking for products and suppliers so present yourself as well as possible.


Your unique invitation link

As an exhibitor, you have a unique invitation link to promote your participation and invite contacts. This can be found in the ROI dashboard in the MyJaarbeurs portal.

Relations appreciate invitations from exhibitors. A personal invitation makes them more likely to visit your booth. In the ROI dashboard, you can see which visitor registered through you, which facilitates contact before, during and after the trade show.

You can find the ROI dashboard in MyJaarbeurs under ‘event platform, your ROI dashboard & invitation link for visitors’. Click on ‘view your ROI & invitation link for visitors’ and then on ‘go here to the dashboard’.


Use the promotion kit

Would you like to let people know that you are attending ESEF Maakindustrie with a booth? Our promotional kit will help you draw attention to your participation. The promotion kit includes logos, social media images and photos of ESEF Maakindustrie.

Please note: it is not allowed to edit the images or use them for other purposes than for publications about ESEF Maakindustrie.

Promotion kit ESEF Maakindustrie 2024

Win the Marketing Award(s) 2024!

Did you know that we will be presenting twofour Marketing Awards at the upcoming edition? One for whoever attracts the most registrations and one for whoever attracts the most registrations per m² of stand area. Invite all your business contacts to visit the fair and get a chance to win one of the two ESEF Maakindustrie Marketing Award(s)!

1st prize: announcement winner on February 27, 2024

  • Placement of company expression Royal Silver on the digital screens at 7 hotspot locations in the Jaarbeurs during ESEF 2024. Gross media at € 4,990.
  • Congratulations via the social media channels of ESEF Maakindustrie on February 27, 2024.

2nd prize: announcement winner on March 12, 2024

  • Photo opportunity of the award ceremony at your stand.
  • Congratulations via the social media channels of ESEF Maakindustrie on March 12, 2024.
  • Drink box for the entire exhibition team.
  • Bottle of bubbles to make the party complete.

Winners will be determined based on the number of registrations on February 27, 2024 (category 1) and on March 12, 2024 (category 2).

Sustainable impact

New European legislation requires your company to be transparent about its sustainability efforts. Jaarbeurs is helping exhibitors comply with this new Corporate Sustainability Reporting Directive (CSRD). From the Sustainable Participation Package, separating waste during set-up and take-down days to sustainable catering.

More information

Looking for a hotel?

Would you like to stay overnight during the exhibition days of ESEF Maakindustrie in Utrecht? You can!

Book an overnight stay in advance easily and quickly with our hotel booking partner Time to Momo. Use the map to easily find the most suitable hotels near Jaarbeurs!

Look for available hotels

We are here to help you

Successful participation in ESEF Maakindustrie 2024, where you can really put your company and its innovations or products on the map, depends on the right preparations.

Would you like to know how ESEF Maakindustrie can help you participate successfully? We are happy to help you define marketing objectives, participation opportunities and other matters concerning your company at ESEF Maakindustrie.

Menno van den Berg

Account Manager

Ricardo Vivas

Exhibition Manager